One aspect punters often overlook with the focus on free bets and promotions is the fact that there are some amazing online betting products out there. This guide should help point you in the right direction.
It pays to read about bookmakers prior to registering with a specific bookmaker. We have outlined some of the best betting products that are available sorted by sports, racing and general betting products.
Punters Club (Sportsbet)
One of the newer betting products to pop up in recent times is the Punters Club at Sportsbet. They are the only bookmaker that provide a product like this and it is hugely popular. It allows you to establish a group where you and your mates can log in, deposit funds and take in turn placing bets. Winnings and then evenly distributed to each member of the punters club.
Do you often place multibets and then get stitched up in the final leg? Bookmakers like Sportsbet, CrownBet and Ladbrokes have introduced a product called Cash Out and it allows you to exit your multibet before the final leg and lock in some profit. This is pretty good insurance and saves you risking your money.
Bookmakers offering cash cards are everywhere now. A bookie cash card it is like an Eftpos card that is directly linked to your betting account. Winnings are deposited directly to your cash card and you can even withdraw funds from any ATM. Bookmakers like Sportsbet, CrownBet and Ladbrokes all offer cash cards.
Online bookie CrownBet.com.au has really revolutionised the way punters bet in Australia. They are owned by Crown Casino, so that means for every dollar you wager with your CrownBet account you will accrue points. When you redeem enough points you can get yourself some very nifty bonuses such as free accommodation at Crown Resorts, or even Grand Final tickets.
Live In-Play Betting
There has been a surge in betting online live in-play. Bookmakers offer prices live in real-time during sports events, and you can call and place your bet over the phone in seconds. Sportsbet and William Hill boast the best live betting platforms out there, but we also highly recommend checking out CrownBet and Ladbrokes.
It is amazing how many different racing products are out there at the moment. Most punters do not even realise how rubbish the TAB are and that you can literally get betters odds for every single horse race in Australia by betting with an online bookie. The products vary from bookie to bookie so be sure to check out our individual reviews.
Pretty much every bookie offers some form of Best Tote. The most popular is where you will be paid out the best price of the three Australian Totes on a race. Some bookies such as Sportsbet or William Hill give you an additional bonus on top of the best tote. Ladbrokes often run a promo on the big Group 1s where they add a whopping 15% on top of the best tote dividend.
With a recent shakeup in thoroughbred television rights, it has been a blessing for racing fans with an online bookmaker account. Over half the online bookies out there now offer live streaming of EVERY Victorian horse race, every single day of the week. Best of all you can watch it from your mobile phone too. We recommend looking at William Hill or CrownBet for streaming racing.
There is a plethora of form guides online, handy for when you don’t have the newspaper with you. Most bookies provide form guides in their racing section so while you're viewing the odds for a certain race, you can also drill down form guides for each horse, or compare different horses to each other head to head. We have found that Sportsbet, William Hill and Betfair have the best racing guides.
Over at William Hill they have a dude called The Wolf. For every single race he will offer you his best bets for that race, plus there are feature race previews on their blog. Sportsbet also have a similar tipping service where they give you their best bet for each race plus the ability to convert it to a quaddie should you wish. If you have a betting account with these two you are certainly in good hands.
Pick Your Own Odds (Ladbrokes)
This one is an exclusive product to online bookie Ladbrokes.com.au. It is called Pick Your Own Odds and it literally does what the name suggests. For every thoroughbred race you can increase or decrease the odds on each runner as you wish. As you increase the odds, that runner must win by a certain distance for your bet to qualify as a winner. This product alone is why punters love Ladbrokes.
Odds Boost (Ladbrokes)
Another exclusive product to Ladbrokes. You are probably starting to get the picture now that they are one of the market leaders when it comes to racing. With Odds Boost you can boost your odds on any race, every day. This is a patent pending product, so no other bookie out there can rip it off or copy it. It is a revolutionary product and has cemented Ladbrokes as the premier racing bookie in Australia.
You will find that every bookie now offers racing exotics for every race in the country. Some offer more products than others, so again we suggest checking out our bookmaker reviews. Racing exotics cover such things as quaddies, quinellas, exactas, trifectas, first fours, mystery bets, etc. You are even able to box your selections using flexi betting facilities and really increase your betting odds or chances of winning.
As with racing, sports betting products are very similar across each bookie. However some bookies offer exclusive products which make them very popular for sports betting enthusiasts. Sportsbet and Crownbet are our two recommended sports bookies. Check out some of the more popular products below.
Streaming of live sports has absolutely exploded in recent times with online bookies. If you have an account with funds in it, you’ll be able to stream live sports from around the globe for free including every NBA and NHL match, soccer matches from all the major European and South American countries, tennis matches and many more. Sportsbet and William Hill boast the best service in our opinion.
Live AFL Streaming (CrownBet)
Online bookie CrownBet.com.au is the official betting partner of the AFL and as a result they have teamed up to bring you an exclusive deal. CrownBet customers can stream EVERY match of the AFL season free of charge from your computer or via your mobile phone. They are the only bookmaker that boast live AFL and as such this is a massive selling point for them so be sure to check it out today.
Multi Builder (Sportsbet)
Every bookmaker allows multibets, but Sportsbet has thought outside the box with a unique betting product called Multi Builder. It is basically an interface that allows you to see trending markets and teams which you can segregate by sport if you wish. Simply click the names of each team with and one click of a mouse button and Sportsbet calculates the odds on the spot. A very handy little feature!
Predictor Hub (Sportsbet)
Yet another exclusive product to Sportsbet. They boast an extensive database of statistics from all the major sports around the world so you can really make an educated bet. Whats more is that they have created an advanced algorithm that predicts a computer generated score for different sports and you will be surprised at just how accurate this is. Great for footy tipping or for creating multibets on different sports.
Million Dollar Tipping (Sportsbet)
Yep, you guessed it, another Sportsbet exclusive! Million Dollar Tipping runs over the footy seasons for AFL and NRL. They put up $1 million in cash prizes and punters can join these tipping comps free of charge. Each week there will be cash prizes for the best tipsters and the overall winner of each competition will take home a very large share of the $1 million in prize money. It is Australia’s richest tipping competition.
Bonuses and Promotions
Given the sports betting products are quite similar from bookie to bookie, the way they try and gain an edge over each other is by offering kick ass money back specials and bonuses. We have setup a sports specials page where we will update the very latest offers from each bookie. We have found that Sportsbet, CrownBet and Ladbrokes consistently seem to offer the best bonus offers so check these guys out first.
Sportsbet $501 Bonus Bet
- Open a new account at Sportsbet
- Make your first deposit and place your first bet
- Sportsbet will then match that bet 100% upto a massive $501!